Cookie Working at the Chuck Truck - 01.24.54

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    Description: "Chuck trucks", trailers and motorized vehicles gradually replaced the horse or mule drawn chuck wagons after the introduction of the Model T Ford. But, many of the rough canyons and ranges of the southwest were not accessible by vehicle and pack mules were used. Horse drawn wagons were used into the 1940's.

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    "Chuck trucks", trailers and motorized vehicles gradually replaced the horse or mule drawn chuck wagons after the introduction of the Model T Ford. But, many of the rough canyons and ranges of the southwest were not accessible by vehicle and pack mules were used. Horse drawn wagons were used into the 1940's.
    Posted 12:22, 12 Feb 2013
    There is a Pep cereal box in several of these photos.
    Pep was a brand of whole-wheat breakfast cereal produced by the Kellogg Company, and introduced in 1923. Pep was a long-running rival to Wheaties, and also the sponsor of Mutual Radio's Superman radio series. One of Pep's advertising slogans was "the Sunshine cereal". I guess that cowboys may have eaten them too. Then again maybe they just used the empty box.
    Posted 12:04, 25 Jul 2013
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